PINNACLE STRENGTH

Pinnacle Strength, formerly CrossFit New Bedford, builds functional strength and endurance through weightlifting and metabolic conditioning.

Led by Brad Cardoza—a former Division 1 track athlete and professional strongman champion—our high-intensity, barbell-focused program helps all levels improve performance, gain strength, and boost overall fitness with expert coaching and a supportive community.

Key Features of Pinnacle Strength & ErgFit

Daily New Programming:
Owner & Head Coach Brad Cardoza writes fresh Pinnacle Strength and ErgFit workouts daily. Access them via the ErgZone mobile app and complete them during designated class times or open gym hours.

Expert Coaching:
Whether you’re attending a group class or training solo during open gym, a coach is always available to answer questions, guide warm-ups, and assist with technique.

Top-Tier Equipment:
One of the best-equipped group fitness facilities on the Southcoast, supporting ErgFit, Pinnacle Strength, bodybuilding, Olympic weightlifting, strongman, and powerlifting- we have the equipment to match your goals.

Supportive Community:
Train alongside a motivated and like-minded group of athletes in a welcoming, high-energy environment that pushes you to be your best.